Since its establishment in 1968, Midea has grown from a local factory into one of the world's leading brands in the production of heating, ventilation and air conditioning equipment with production centers / bases all over the world. Today, the company's turnover amounts to over 23 billion. dollars annually, it employs over 100,000 employees in China and around the world, and its production capacity exceeds 33 million air conditioners per year (households).
Midea is continuously expanding its operations, opening production bases in various parts of the world such as Vietnam, Belarus, Brazil, Argentina and India, and at the same time expanding its distribution network, so that it can offer first-class services to local consumers.
Midea's main goal has always been to satisfy the needs and wants of consumers as quickly as possible with technologically innovative, yet financially affordable products. As a result, the company's product portfolio is constantly being enriched, in order to keep up with the rapid development of technologies and to be able to respond to market expectations.